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Restaurants

Restaurants across the UK are becoming aware of the damage done by animal products and are starting to look at plant-based alternatives. Halfway Heroes is here to push them further – reminding them of the health, planetary and financial benefits. We are asking restaurants to increase plant-based options with the goal of reaching at least 50 per cent plant-based menus.

Join us in asking your favourite restaurants to go more plant-based for our planet.

Who’s leading the way?

The British high street is lined with restaurants that are expanding their plant-based dishes, with options to suit all tastes, from Italian to Caribbean to Greek to Asian fusion. 

Already, wagamama, IKEA and even Burger King have committed to making their menus more balanced. 

For an idea of how restaurants in the UK are currently balancing their menus, check out the leaderboard below (accurate as of March 2025):

Rank Restaurant Percentage
1 Wagamama
44%
2 wahaca
41.98%
3 Pho
40%
4 Turtle Bay
35%
5 The Real Greek
35%
6 Itsu
34.02%
7 The Ivy
33.01%
8 Cosy Club
32%
9 Honest Burgers
31%
10 Leon
27%

Bronze, Silver or Gold

Halfway Heroes is all about celebrating the small wins and steps towards our goal of a healthier planet – which is why we have introduced our Halfway Heroes awards.

The criteria for the awards are quite simple:

Bronze

A complete feast – at least one plant-based option for starters, mains and desserts (where all are offered)

Silver

A wide variety – at least 30 per cent of your menu is plant-based

Gold

You’re a Halfway Hero – 50 per cent of your menu is plant-based

My Vegan Town

Planning a meal out?

Find the best plant-based options near you with myvegantown!

Vegan Recipe Club

Planning a night in?

For the best plant-based recipes and inspiration around, check out Vegan Recipe Club!